Foxlayne fox markLeadGenby Foxlayne

30 leads. Every Monday. With the reason spelled out.

We handle the lead gen. You handle the people.

Get startedSee a sample lead

Built from public records. No card required. Cancel anytime.

Run the numbers yourself

Honest math, no hype. Adjust the assumptions and see what 30 leads a week are worth to your firm.

What's it worth to you?
Run the numbers with your own assumptions. Every figure here is an estimate — no guarantees, just math.
100 · every Monday (Brokerage tier)

How often outreach reaches someone

12%

Of those contacted, who books a meeting

15%

Of those meetings, who signs

40%

Typical home in your area

$350,000

Listing-side commission

3%

Est. potential commission

≈ $393,120/yr

≈ 37.4 listings/yr at these assumptions

Break-even: ~1.4 extra listings/yr pays for the entire Brokerage plan ($15,000/yr) at these assumptions — one listing ≈ $10,500 in commission.

Break-even scales linearly with sale price and commission: a $250k average → ~2.0 extra listings/yr; a $450k average (Bentonville corridor) → ~1.1 extra listings/yr. At the defaults, one listing a year covers about 70% of the plan.

This is what shows up Monday morning

One card answers: who, where, why, how likely, and what to do. Reasons are deterministic — same inputs, same sentence, every time.

  • · Score bar with plain-language reason badges
  • · Tenure, equity, and area demand — all from public records
  • · Contact details with one-tap copy
  • · AI draft in your voice, ready to review
Get started

How it works

Step 1

We research

Public records, tenure, equity, area demand. The Sunday-night tax-record research you used to do, done for you.

Step 2

We write the reason

Every lead explains itself — why this person may sell, in plain language. No jargon, no mystery scoring.

Step 3

We draft the outreach

In your voice, from your own samples. You review, edit, and hit send from your own email.

Look like the local expert

Zip-level market stats from county sales and assessor records — median days on market, sale prices, and momentum. Sourced and dated, with estimates labeled.

Team plans and up add alerts: when a zip’s market shifts, you know before your clients do.

Market Pulse · NWA

NWA county assessor pool (sample), Aug 2026

Median assessed value

$245,000

county pool

Scored homes on file

98,116 of 155,927 parcels

Entity / trust owned

~31%

14% assessed ≥ $500k

Top target area

72712 · Bentonville

24 top-scored
See your market

Simple pricing

No setup fee. No per-lead fees. Cancel anytime.

Full pricing & comparison

Starter

as low as $150/agent

1–2 agents · 30 leads/wk

$300/mo

$3,000/yr — 2 months free with annual billing

  • 30 scored leads every week
  • A written reason for every lead
  • AI email drafts in your voice
Get started

Team

as low as $100/agent

3–5 agents · 50 leads/wk

$500/mo

$5,000/yr — 2 months free with annual billing

  • 50 scored leads every week
  • A written reason for every lead
  • AI email drafts in your voice
Get started

Firm

as low as $100/agent

6–10 agents · 75 leads/wk

$1000/mo

$10,000/yr — 2 months free with annual billing

  • 75 scored leads every week
  • A written reason for every lead
  • AI email drafts in your voice
Get started
Best value

Brokerage

as low as $75/agent

11–20 agents · 100 leads/wk

$1500/mo

$15,000/yr — 2 months free with annual billing

  • 100 scored leads every week
  • A written reason for every lead
  • AI email drafts in your voice
Get started

Enterprise

custom terms

21+ agents · 125 cap leads/wk

$2,500+/mo · quote

$25,000+/yr · custom terms

  • 125 scored leads every week (cap)
  • A written reason for every lead
  • AI email drafts in your voice
Create account — quote to follow

Questions, answered plainly